For restaurants looking to boost profits, it’s often about everything but the food

By Frank T. McAndrew, Cornelia H. Dudley Professor of Psychology, Knox College. Lighting, layout and music can determine whether you’ll be grabbing a quick bite or staying a while. ‘Diners’ via www.shutterstock.com Staying one step ahead of the competition in the hypercompetitive restaurant industry requires more than simply tinkering with the menu. Serving tasty food doesn’t…