Warning: warning labels may have opposite effect
TEL AVIV (Press Release) — Many products, like cigarettes and medications, are stamped with warning labels alerting consumers to their risks. Common sense suggests these warnings will encourage safer choices. But now Dr. Yael Steinhart of Tel Aviv University’s Recanati Business School, along with Prof. Ziv Carmon of INSEAD in Singapore and Prof. Yaacov Trope […]
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