Sandi Masori

[caption id="attachment_115272" align="alignright" width="100"] Sandi Masori[/caption]

When she’s not covering stories for San Diego Jewish World, Sandi Masori helps people self-publish memoirs and business authority books.  In her free time, she hangs out with her kids and hunts for the best sushi in town.

Her books, available on Amazon, include:

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*Book It: How to Write, Publish Your Business Authority Book, Without Going Crazy, So That You Get More Speaking Gigs, Get Media Attention, Attract Better Clients, and Make More Money
*The Balloon Bible for All Seasons: How to Wow Your Friends and Impress Your Relatives with Amazing, Easy Balloon Decorations
*The DIY Balloon Bible Themes and Dreams: How to Decorate for Galas, Anniversaries, Banquets and Other Themed Events
*The DIY Balloon Birthday Bible: How to Decorate for Birthdays, Picnics, Family Parties and Any Other Fun Event
*The DIY Balloon Hat Bible: How to Wow Your Friends and Impress Your Relatives with 40+ Amazing, Easy Balloon Hats
*The Event Planner’s Essential Guide to Balloons
*The Ultimate Guide to Inflating Your Tradeshow Profits: How to Increase Branding, Recognition, Visibility, Customer Loyalty & Attract More Attention with Balloons

She also contributed to:
*There’s Money in This Book: 17 Secrets from a Marketing Mastermind

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Enjoy ‘The Sound of Music,’ but please don’t break out in song

If you are one of the people, like my son, who has never seen either the 1965 movie starring Julie Andrews or the play, which has long been a high-school musical favorite, here’s a quick run-down. [Sandi Masori]

Enjoy ‘The Sound of Music,’ but please don’t break out in song Read More »

International, Music, Dance, and Visual Arts, San Diego County, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast, Travel and Food

David Chait narrates a fanciful shtetl folktale

The basic story, set in an Eastern European shtetl, is about the disappearance of the dye-maker Samuel. Samuel has a special technique for extracting dye from the flowers, and that is by listening to the flowers, letting them live their lives, and then picking them only when they’ve died. [Sandi Masori]

David Chait narrates a fanciful shtetl folktale Read More »

Jewish Fiction, San Diego County, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast

Television sit-com ‘Kim’s Convenience’ comes to Old Globe stage

Written in 2005 by Ins Choi, who also played the role of Appa (the dad) in this production, it was originally written while Choi was attending the Soulpepper Academy in Toronto.  At the time Choi cast himself in the role of Jung, the son. But, he said, he always aspired to play Appa when he “got old.”  [Sandi Masori]

Television sit-com ‘Kim’s Convenience’ comes to Old Globe stage Read More »

Lifestyles, Opinion, San Diego County, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast

Public lives not matched by family’s private ones in ‘Purpose’

On the surface it seems that his family is the “ideal” family. Dad Solomon (Cornell Womack) is a civil rights hero and minister, and his mom is a former lawyer turned homemaker. The photos on the wall show them with all the greats of the Civil Rights movement. [Sandi Masori]

Public lives not matched by family’s private ones in ‘Purpose’ Read More »

San Diego County, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast, Travel and Food

Seussical the Musical is ‘pleasure-ical’ but arts funding is not

The fun and spectacle of the show were tempered a bit by proprietors Erin and Gary Lewis’ announcement that due to their funding being cancelled by the City of San Diego as part of the sweeping cuts to the arts and culture budget, they need to raise $100,000 or the next show, Rock of Ages won’t be staged. [Sandi Masori]

Seussical the Musical is ‘pleasure-ical’ but arts funding is not Read More »

Music, Dance, and Visual Arts, San Diego County, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast

Comedian Alex Edelman jokes about different streams of Judaism at JFEST opener

After greeting the audience Edelman, who grew up Orthodox, opened with a groaner. “What’s the difference between a reform Rabbi and Donald Trump?” He asked. The answer, “Donald Trump has Jewish grandchildren.” As the crowd groaned in unison, he noted that yes, it was a bad joke, and yes, everyone would be repeating it.  He wasn’t wrong on either count. [Sandi Masori]

Comedian Alex Edelman jokes about different streams of Judaism at JFEST opener Read More »

Jewish Celebrities, Jewish Religion, Lifestyles, San Diego County, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast, Trivia, Humor & Satire

Building at 3rd and Laurel marks a century of service to the Jewish community

After Beth Israel moved in 2001 to a campus in the University City neighborhood, Ohr Shalom moved in, rescuing the historic building from the wrecking ball that preceded intended site redevelopment. The congregations may have changed over the years, but the Jewish heart never left. [Sandi Masori]

Building at 3rd and Laurel marks a century of service to the Jewish community Read More »

Jewish History, Jewish Religion, San Diego County, Sandi Masori, Staff and Bylined Contributors

‘The Notebook’ prompts tears and laughter in equal measure

For a quick summary, (Older) Noah (Beau Gravette) is in the assisted living facility allegedly getting therapy for his knee, but really to be with his wife (older) Allie (Sharon Catherine Brown)  who is a patient in the memory care unit. Because she can’t remember him, he reads to her the story of their life together. [Sandi Masori]

‘The Notebook’ prompts tears and laughter in equal measure Read More »

Music, Dance, and Visual Arts, San Diego County, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast, Travel and Food

August Wilson’s ‘Fences’: A tear-jerking masterpiece

Troy and Rose tell the story of how they met and the audience gives Rose a big spontaneous round of applause after Troy says that he told her when they first met that he wasn’t the marrying kind, and she responded that she told him if he wasn’t the marrying kind, he better step out of the way so he doesn’t block the view for the man that is the marrying kind. [Sandi Masori]

August Wilson’s ‘Fences’: A tear-jerking masterpiece Read More »

Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast

‘Matt and Ben’: A gender-bending production at the New Village Arts Theatre

Right before the curtain goes up, there is a voice that tells us that the actors bear an uncanny resemblance to the real Matt and Ben, and they think so too. But once the curtain goes up, you realize the interesting casting choice made by director Maria Patrice Amon, using two women for the parts of both Matt and Ben.  [Sandi Masori]

‘Matt and Ben’: A gender-bending production at the New Village Arts Theatre Read More »

San Diego County, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast

Hollywood celebrity gifting suite is about more than just swag

However, after spending time at Heather Marianna’s pre-Oscar’s celebrity gifting suite, “A Toast to Hollywood,” I came away with the sense that the event is also very much about connection, strategy, and giving brands a shot at being seen in a crowded world. [Sandi Masori]

Hollywood celebrity gifting suite is about more than just swag Read More »

Business & Finance, Jewish Celebrities, Jewish Religion, Lifestyles, Music, Dance, and Visual Arts, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast, USA

‘Cabaret’ production in Temecula has a startling reveal

We start to get an inkling that things are going to take a dark turn when the angel voiced youth singer Lavinia Kendrick comes out to sing a song.  At the end of the song, she turns her body so the audience sees the previously hidden Nazi armband.  [Sandi Masori]

‘Cabaret’ production in Temecula has a startling reveal Read More »

Antisemitism, Holocaust, International, Opinion, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast

A serious interview about the National Comedy Theatre in San Diego

Since they started in October 1999, they have performed over 7000 shows in that theater at 3717 India Street. A regular cast member stays with the show for an average of 12 years, so they must be doing something right.  [Sandi Masori]

A serious interview about the National Comedy Theatre in San Diego Read More »

San Diego County, Sandi Masori, Staff and Bylined Contributors, Theatre, Film & Broadcast, Trivia, Humor & Satire